Steve’s On Vacation

Hi there.  Gregg here.  Steve's on vacation this week and it's his turn to blog.  So, Sandy told me that I have to do it.  Like I have anything good to say!  Anyway, Steve is spending his much deserved vacation traveling in his home state of Pennsylvania.  He's even going to attend his 20-year high school reunion.  You might think he's crazy.  I don't know - wasting some perfectly good vacation time to go back to high school?  Anyway, it's his vacation.

Steve Donovan on vacation in Pennsylvania>  Steve Donovan on vacation in Pennsylvania.

Ironically, just before Steve left, I stumbled upon a great, web based video marketing campaign for the state of Pennsylvania.  It includes a series of videos based on one man's search for a woman he's had a crush on since vacationing in Pennsylvania as a teenager.  The main character, Peter Arthur (PA - get it?), travels throughout the state looking for Meg, a waitress who served him the best piece of shoofly pie he's ever had.  I think he's a little in love with Meg, too.  The videos are a great example of a clever, creative and entertaining way to get noticed on the web.  I give the state of Pennsylvania a lot of credit for going with this rather unique approach. Just before Steve left I sent him the link to the Peter Arthur videos.  I hope he took the time to watch.  Otherwise, he'll probably get stuck listening to an old high school buddy he barely knows talk about all of his ex-wives instead of enjoying his Pennsylvania vacation. 

I'd hate for him to miss out on a piece of shoofly pie.  Or a look at Meg.

Category: Social Networking and Marketing
Tags: social media, marketing, vacation


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