Screaming with Video

“Don’t say the old lady screamed. Bring her on and let her scream.” – Mark Twain Maybe “scream” is too strong of a word to use for my purposes, but are you using on-line video to “loudly proclaim” the story of your business, organization, or message?  Video combines sight, sound, motion, and emotion to create a message that helps you connect with your potential clients and customers.  Video allows you to tell a deeper story and has a more powerful impact.

Consider this: -  75% of C-Level Executives say they watch work-related videos on business websites at least once a week (Forbes/Google Survey) - YouTube is now the #2 search engine trailing only Google (comScore Internet Survey) - Videos that are run through a simple search engine optimization program are 53 times more likely to end up on “Page One” of a search engine result than just a text-only webpage (Forrester Research Study) A short video (up to three minutes is an accepted norm for website videos) can help you tell your story in a direct, concise, and powerful way. 

In keeping with that theme, I’ll keep this blog post short because Twain also said: "The more you explain it, the more I don’t understand it."

Mac    

Category: Business
Tags: online, online video, website, website video, video, tweedee media, tweedee productions, sales, business development, business

Comments

Brad Fallon | Feb 15, 2011

I definitely agree with you on this. Video is a very impressive tool in marketing, I have tried it and found the difference. Nice post, doesn’t say more but to the point.

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