Published October 29, 2010 by Gregg Schieve
Religion and politics are two of the subjects we try to avoid on the Tweedee Productions company blog. I'm going to break that rule. Well, sort of. I'm going to talk about politics, sort of. In this political season, it only seems appropriate. Let's talk about flying a candidate's flag - a.k.a. the campaign yard sign. As a citizen of this country, I fully enjoy the freedom I have to express my opinions. Yet, as a small business owner, I wonder how wise it is for a small company to display a particular candidate's campaign sign. Don't get me wrong - any business large or small has every right to declare allegiance to a particular political philosophy. It's as American as apple pie and Ted Nugent.
A drive around our fair city will confirm that many businesses use their public visibility to promote a particular candidate. But I always wonder who within the business makes the decision to support which candidate? The owner? Does the staff vote on it? Does everyone who works there share the same point of view? Will they like me if I shop there? But I find the most important question is, why alienate as much as half (or even more) of your customer base by publicizing your political viewpoint? I for one, feel less inclined to support a business that displays a political philosophy that is different than mine. It's almost as if that business is saying it doesn't want "my kind" as a customer. And equally important is the notion that your employees may be pressured into supporting "your" candidate. Are they allowed to display a candidate's sign from an opposing party? Can they openly express their views without repercussions from management?
It's for these reasons that as an owner of Tweedee Productions, I do not believe in displaying political signs at our place of business. I do not want to alienate our current nor limit our potential clients based on my political views. Most importantly, I do not want my co-owners or employees to feel that they have to agree with me politically. Our employees have every right to openly support any candidate they wish while at work. And I truly appreciate the diversity that opposing political viewpoints bring. Anyway, enough politics here on the company blog. Next week, the election will be over, and we'll get back to talking about exciting stuff like the latest video codec.
I'm Gregg Schieve and I approve this message. If you're wondering how swing politically, check out my personal Facebook page!